Let's take on the world. Together.
Our immersive and collaborative approach
creates a unique client + agency partnership.
Tell us about yourself
creates a unique client + agency partnership.
Tell us about yourself
Overview
We like to keep things simple, so our creative process works in these four stages.Scroll down for full detail on each stage.
1. The Deep Dive
We listen and we learn. We ask every possible question. Then we agree the full creative brief and project scope together.
2. Creative Development
We get busy with visual stimulus, researching what's already out there and testing potential routes. Then we agree the art direction, from which we develop the core suite of brand assets.
3. Application
We bring the creative idea to life across all key brand touchpoints - print, digital, interior and much more.
4. Delivery & Production
We take great pride in having a full understanding of both print and digital delivery, so we make sure time is built in to see this essential stage through.
Next: Find out more: Deep Dive
Deep dive
You have the vision and will know your proposition and potential audience best. So we work with you to take that knowledge and unlock the creative potential that can change minds, behaviours and deliver on your business goals.
To do that we kick-off with a deep dive into insights to inform the final creative brief, which is developed together.
To do that we kick-off with a deep dive into insights to inform the final creative brief, which is developed together.
What that might look like;
_ Brand questionnaire
_ Discovery workshop
_ Audience insights
_ Visual research
_ Competitor analysis
_ Brand audit
_ Creative brief
Next: Creative Development
_ Brand questionnaire
_ Discovery workshop
_ Audience insights
_ Visual research
_ Competitor analysis
_ Brand audit
_ Creative brief
Next: Creative Development
Creative development
This is the exciting bit. From the deep dive and agreed creative brief, we develop an art direction proposal. What's different about us is that this is still a collaborative process.
We invest time early on exploring potential ways forward through mood-boarding, so that when we get to final creative we all have the same vision.
We invest time early on exploring potential ways forward through mood-boarding, so that when we get to final creative we all have the same vision.
We develop a core suite of brand assets including;
_ Logo lock up
_ Typography and usage
_ Colour palette
_ Custom iconography
_ UI style guide
_ Supporting visual assets
_ Tone of voice
_ Testing package
_ Brand guidelines
Next: Application
_ Logo lock up
_ Typography and usage
_ Colour palette
_ Custom iconography
_ UI style guide
_ Supporting visual assets
_ Tone of voice
_ Testing package
_ Brand guidelines
Next: Application
Application
This is not about just rolling out the brand identity across all brand touchpoints. This is about getting creative all over again. We explore how to apply the core identity in ways to really drive stand out.
And we like to do this bit in style, so you can expect full CGI visualisation across products and touchpoints.
And we like to do this bit in style, so you can expect full CGI visualisation across products and touchpoints.
What this might include;
_ Brand stationary
_ Print collateral
_ Packaging design
_ Website and ecommerce
_ Advertising
_ Interior design/employee engagement
_ Signage and wayfinding
_ Presentation decks
_ Film and photography
_ Social media content
Next: Delivery & Support
_ Brand stationary
_ Print collateral
_ Packaging design
_ Website and ecommerce
_ Advertising
_ Interior design/employee engagement
_ Signage and wayfinding
_ Presentation decks
_ Film and photography
_ Social media content
Next: Delivery & Support
Delivery +
Support
We take great pride in having a full understanding of both print and digital delivery, so we make sure time is built in to see this essential stage through to delivery.
We don't cut and run after you've signed off a pretty deck, success for us is when the work is live and driving cut through.
We don't cut and run after you've signed off a pretty deck, success for us is when the work is live and driving cut through.
You can expect experienced support across;
_ Print handling
_ Packaging production
_ Digital development
_ Book publishing
_ Ecommerce
_ Print handling
_ Packaging production
_ Digital development
_ Book publishing
_ Ecommerce
What we do
We are a small but award-winning studio that builds brands and products with curious people, just like you, worldwide.We believe in developing a strong partnership with our clients through a simple but structured creative process.
Give us a call
+44 (0)207 193 7572
Drop us a line
studio@brandnu.co.uk
Press enquiries
press@brandnu.co.uk
Office
11-12 Old Bond Street
Mayfair
London
W1S 4PN
England
+44 (0)207 193 7572
Drop us a line
studio@brandnu.co.uk
Press enquiries
press@brandnu.co.uk
Office
11-12 Old Bond Street
Mayfair
London
W1S 4PN
England
Our links
Online store
Book of Ideas
November Universe
Book of Branding
Amazon - Vol.1
Amazon - Vol.2
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Online store
Book of Ideas
November Universe
Book of Branding
Amazon - Vol.1
Amazon - Vol.2
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Stay in touch with our latest news and receive free ebook samples.
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